Issues

H2: Over 70 Characters

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Over 70 Characters

Pages which have <h2>s over 70 characters in length.

There is no hard limit for characters in an <h2>, however they should be clear and concise for users and long headings might be less helpful.

How to Analyse in the SEO Spider

View URLs with this issue in the ‘H2’ tab and ‘Over 70 Characters’ filter, and export all URLs using the ‘Export’ button.

What Triggers This Issue

This issue is triggered when a page has an <h2> heading exceeding 70 characters in length. For example:

<h2>This is an Example of an Excessively Long h2 Heading That Might Not Be User-Friendly</h2>

How To Fix

Write concise <h2>s for users, including target keywords where natural for users – without keyword stuffing.

Further Reading

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