4 January, 2024 by Jack Prouse
I’m a copywriting expert. Steal my ChatGPT prompts.
I could bore you with the obvious opening line. “I used to be worried about job safety in the age of AI, but now I’m excited to work alongside our machine-learning mates.” But I won’t. Unless that counts. I’m not...
16 November, 2023 by Aaron Rackham
Maintaining Productivity in a Creative Role
So, you’ve done it. You’ve studied, effectively upskilled and achieved the creative role you’ve always wanted. But after a while, you’ve found that ideas stop coming as easily as when you were fresh-faced, and you’re constantly interrupted by long bouts...
25 January, 2023 by Danny Sutton
4 Steps to Transform Your On-Site Medical Copy
You wake up one morning. You don’t feel quite right – so you bell your GP. While nervously awaiting your consultation, your name crackles through the intercom. You go through and are greeted by a friendly doctor whose soothing yet...
14 September, 2022 by Jack Prouse
How to Write Product Copy That Sells
A shopper enters a store. This isn’t a joke, don’t worry. They want a vacuum cleaner, so they pick up the display model. It’s light. They grip the handle. It’s comfortable. They check the size and capacity of the bin...
9 July, 2020 by Jack Prouse
Write Better: Tips For Effective Online Copywriting
Everyone thinks they can write. And it’s true – everyone can write. But not everyone writes well. The potential of online copy shouldn’t be overlooked. It engages readers, helps them move around your site and convert. So, how do you...
