14 May, 2018 by Mark Porter
Interactive Content Launch Checklist - 12 Things to Do Before You Send It to the Client
The time has finally come. You’ve poured your blood, sweat, and tears into your most recent content piece, and it’s ready to be packaged up and sent to the client to be pushed live. After a few final checks and...
20 March, 2018 by Mark Porter
Content Ideation: Tools & Techniques
Creating content these days is tough. Historically, when us content marketers find something that works well we tend to pursue them relentlessly, to the point of reaching diminishing returns (infographics are a case in point).
15 November, 2017 by Daniel Cartland
Canonicals – The Good, The Bad, & The Ugly
Canonical URLs can be marked up as a link element within the head of a page, or by rel=”canonical” HTTP headers to signal to search engines which page is the “preferred” URL to rank – usually in situations where content...
5 April, 2017 by Dan Sharp
How To Fetch & Render (Almost) Any Site
From time to time, we’ve struggled to get access to Google Search Console quickly from a client to perform a fetch and render. Or, we’ve just wanted to perform a fetch and render on a third party site that isn’t...
22 August, 2016 by Paudy Heal
How To Get More Accurate Search Volume Data In Google Keyword Planner
You’ll have likely noticed some big changes to the Google Keyword Planner tool recently – namely that it now groups together the search volume data for many similar keyword variants. For example, if you research ‘car warranty’ and ‘car warranties’...
13 July, 2016 by Daniel Cartland
How To Analyse Your Ideas To Find Killer Content
Finding content that will garner authoritative links at volume is, on paper, an easy task. Simply think of an interesting content idea that is relevant to your client, find the right people to get in contact with, sell them your...
13 June, 2016 by Patrick Langridge
How Accurate Are Website Traffic Estimators?
If you’ve worked at an agency for any significant amount of time, and particularly if you’ve been involved in forecasting, proposals or client pitches, you’ve likely been asked at least one of (or a combination or amalgamation of) the following...
23 May, 2016 by Mark Porter
Super Quick Content Gap Analysis
We haven’t been using Sistrix for all that long at Screaming Frog, though we’re fast becoming one of their biggest fans. We usually approach ‘all in one tools’ with an air of scepticism, as while they may cover all of...
21 September, 2015 by Mark Porter
The Books of BrightonSEO
Those of you who have attended an industry conference before will know that books regularly make an appearance within speakers’ slides and talks. While we’re often bombarded with online articles, ebooks and whitepapers in this day and age, books are...
8 April, 2015 by Dan Sharp
How To Use Wireshark With The SEO Spider
Here at Screaming Frog we occasionally get support queries from users of the SEO Spider reporting issues such as recording the wrong response code, or perhaps reporting a page to have no title or headings, when they are there when...
