25 February, 2011 by Matt Hopson
My Highlights from SES London Part 1: Introduction to Paid Search
If you follow me on Twitter you would have heard on Tuesday that I was debating whether I should/could liveblog my way through all the sessions at SES on Wednesday. [blackbirdpie url=”http://twitter.com/#!/matthopson/status/40104061080584192″] Now if I’m honest although the idea of...
2 February, 2011 by Matt Hopson
Blurring The Line - Google Adwords & Natural Listings Converge
Let me start by throwing this out there: I’m not so sure the various ‘enhancements’ Google has added to AdWords ads have been entirely for the searchers’ (and advertisers’) benefit. I wouldn’t be surprised if they have been put in...
17 January, 2011 by Matt Hopson
Screaming Frog SEO Spider Now Does PPC!
Ever since the idea of the Screaming Frog Spider first popped into Dan’s head I have always been pushing to make sure that it is not only an awesome tool for spotting common SEO issues but also a brilliant tool...
3 December, 2010 by Matt Hopson
Google AdWords: New Billing Tab?
I’m not sure if this has been around for a while & I’ve just missed it but when I was reconciling the AdWords costs for one of my clients this morning I noticed that the Billing tab had changed slightly....
24 November, 2010 by Matt Hopson
After Black Friday & Mega Monday Comes ‘Dramatic December’ & ‘Gigantic January’
OK, before I get going let me first apologise for the ridiculous title, everyone loves some good alliteration every now & again and I couldn’t help myself. I’ve recently been reading a few of the Black Friday & Mega Monday...
